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Media resources, press releases, and contact information for journalists and content creators covering Adventure Wales and the Welsh adventure tourism industry.

Media Inquiries

For press inquiries, interview requests, or media partnerships, please contact our communications team:

Response time: Within 24 hours on business days

Quick Facts

Founded
2023
Headquarters
Cardiff, Wales
Partner Operators
50+
Activities Listed
500+
Regions Covered
All of Wales
Total Bookings
£2M+ (2024)

Media Kit

About Adventure Wales

Adventure Wales is the leading online platform connecting travelers with curated outdoor experiences across Wales. Founded in 2023, we partner with over 50 local operators to showcase the best of Welsh adventure tourism, from coasteering in Pembrokeshire to mountain climbing in Snowdonia.

Our mission is to make Wales' incredible outdoor adventures accessible to everyone while supporting local businesses and promoting sustainable, responsible tourism. We believe that Wales offers some of Europe's finest adventure experiences, and we're committed to helping travelers discover them.

Through our platform, users can browse, compare, and book activities with confidence, knowing that all operators are vetted for safety, quality, and environmental responsibility.

By the Numbers

Partner Operators50+
Activities Listed500+
Monthly Visitors10K+
Total Booking Value (2024)£2M+

Key Differentiators

  • Wales-focused: Deep local knowledge and relationships
  • Quality-vetted: All operators meet safety and service standards
  • Sustainable tourism: Committed to environmental responsibility
  • Local support: Benefiting Welsh communities and businesses

Recent Press Releases

January 2024

Adventure Wales Secures £500K in Seed Funding

Platform connecting travelers with Welsh outdoor experiences raises investment to expand operator partnerships and enhance technology.

Request Full Release
November 2023

Adventure Wales Partners with Visit Wales

Strategic partnership announced to promote sustainable adventure tourism across Wales and support local operators.

Request Full Release
August 2023

Platform Launches with 50+ Welsh Adventure Operators

Adventure Wales officially launches, offering curated outdoor experiences from Snowdonia to Pembrokeshire.

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Brand Guidelines

Primary Colors

Dark Teal
#1e3a4c
Orange
#ea580c

Typography

Plus Jakarta Sans
Primary typeface for all applications

Logo Usage

  • • Maintain clear space around the logo equal to the height of the icon
  • • Do not alter colors, stretch, or modify the logo
  • • Use the white version on dark backgrounds, dark version on light backgrounds
  • • Minimum size: 120px wide for digital, 25mm for print

Featured Coverage

📰
BBC Wales
Startup spotlight feature
🏔️
Outdoor Magazine
Best adventure booking platforms
✈️
Travel Weekly
Sustainable tourism innovation

Need More Information?

Our press team is here to assist with interviews, additional materials, or any questions about Adventure Wales and the Welsh adventure tourism sector.

Contact Press Team